Tourists Our Competitive Advantage A close study of the florist industry reveals that the market has become much more intensely competitive over the last decade.
Strategic Analysis with current research! The Flower Shop, Inc. The Company was founded in by John Doe. The business will also generate substantial income from providing large scale floral arrangements for weddings, funerals, and other major events.
The third section of the business plan will further describe the services offered by the Flower Shop. The interest rate and loan agreement are to be further discussed during negotiation.
Doe has more than 10 years of experience as a florist. Through his expertise, he will be able to bring the operations of the business to profitability within its first year of operations. Doe expects a strong rate of growth at the start of operations. Below are the expected financials over the next three years.
Doe intends to implement marketing campaigns that will effectively target individuals and event planners within the target market. The Company is registered as a corporation in the State of New York.
Below is a breakdown of how these funds will be used: Doe is not seeking an investment from a third party at this time. Doe may seek to sell the business to a third party for a significant earnings multiple. Most likely, the Company will hire a qualified business broker to sell the business on behalf of the Flower Shop.
Based on historical numbers, the business could fetch a sales premium of up to 4 times earnings. As stated in the executive summary, the business will generate substantial revenues from the sale of flowers for major events such as weddings, anniversaries, corporate events, and funerals.
The business will have substantial spikes in revenues during holiday months and in the month of May, when many proms are held.
Currently, the economic market condition in the United States is in recession. This slowdown in the economy has also greatly impacted real estate sales, which has halted to historical lows.
Many economists expect that this recession will continue until mid, at which point the economy will begin a prolonged recovery period. This is a mature industry, and the expected future growth rate is expected to equal that of the general economy.
However, recent advances in Internet technology have allowed florists to operate with greater economic efficiency as orders can now be placed over the internet through major flower brokers such as Teleflora and flowers.
As such, the industry as a whole may see an increase in its baseline profitability due to these technological advances.
In this section, you can also put demographic information about your target market including population size, income demographics, level of education, etc.
The key to writing a strong competitive analysis is that you do your research on the local competition. Find out who your competitors are by searching online directories and searching in your local Yellow Pages.
Below is an overview of the marketing strategies and objectives of the Flower Shop. Doe intends on using a number of marketing strategies that will allow the Flower Shop to easily target men and women within the target market. These strategies include traditional print advertisements and ads placed on search engines on the Internet.
Below is a description of how the business intends to market its services to the general public. The Flower Shop will also partner with major online portals such as flowers. Over time, this will become an invaluable method of generating revenue for the Flower Shop.Create a Strategic Plan Template in minutes using a step-by-step wizard,, Documents Made · Create Strategic Plan · Download In Word FormatTypes: Recommendation Letter, W-9, Non-Profit Bylaws, Fax Cover Letter.
Each free business plan template is available in Microsoft Word (DOC) format, and many of the Business Plan Forms are available in Excel (XLS) format as well.
Just choose a business plan template and download it. Red, White & Bloom florist business plan executive summary. Red White & Bloom is a retail florist that plans to differentiate through its Frequent Flower Gift Programs and floral design gallery store/5(37).
This flower shop business plan template will be delivered via digital download in fully editable Microsoft Word and includes flower shop pre-written example text, general industry research, general financials, example graphs and charts, references and narrative already completed for you.
Flower Shop Business Plan Template – Download Now. Simply fill-in the blanks and print in minutes! Instant Access to 1,+ business and legal forms. Download samples of professional document drafts in Word .doc) and Excel .xls) format.
Every business needs a business plan. It outlines the identity of your business, and your financial goals for your business. A business plan includes a current and pro forma balance sheet, an income statement, and a cash flow arteensevilla.com will use the business plan to help you allocate your resources and make just about every decision along the way. Sample Flower Shop Business Plan Template PDF If you are looking for a sample flower shop business plan template, here is a business plan for selling fresh flowers . Red, White & Bloom florist business plan executive summary. Red White & Bloom is a retail florist that plans to differentiate through its Frequent Flower Gift Programs and floral design gallery store/5(37).
Flower Shop Business Plan – Executive Summary. Natures Delight™ Flower Shop, LCC is a standard and registered flower shop business that will be located in one of the busiest roads in Orlando, Florida.